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Crescent marketing, Muslim geographies and brand Islam: Reflections from the JIMA Senior Advisory Board
(
Emerald Publishing
, 2013 , Article)
Purpose: The purpose of this paper is to bring together the thoughts and opinions of key members of the Journal of Islamic Marketing's (JIMA) Editorial Team, regarding the recently branded phenomenon of Islamic marketing ...
Domains of privacy and hospitality in Arab Gulf homes
(
Emerald Publishing
, 2011 , Article)
Purpose: The purpose of this paper is to report findings of an ethnographic study of homes in the Arab Gulf country of Qatar. The authors' analysis and contribution focuses on resolving the tension between privacy and ...