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Frugal innovation: Conception, development, diffusion, and outcome
(
Elsevier
, 2020 , Article)
Frugal innovation (FI) demonstrates a new entrepreneurial landscape where small firms with limited resources develop innovations for underserved customers in low-income countries. FIs also create new markets and contribute ...
Sharing economy: A comprehensive literature review
(
Elsevier Ltd
, 2020 , Article)
The objective of this study is to review the extant sharing economy (SE) literature. Applying a systematic literature review approach, this study thematically synthesizes the findings of 219 articles on sharing economy. ...