TitleAuthorPublication DateDepartmentType
    The Role Of Individuals' Cultural Orientation On Motivations To Create Brand-Related User Generated Content (Ugc)  Begum, Fareed Unissa2018MarketingMaster Thesis
    Motivations To Engage In Different Levels Of eWOM And Their Outcomes: An Application To Instagram Users In Qatar  Alzaeem, Amal2018MarketingMaster Thesis
    Investigating The Effect Of University Brand Personality And Student-University Identification On Student Co-Creation Behaviour: A Case Study Of Qatar University  Naheen, Fahmida2018MarketingMaster Thesis
    MARKETING COMMUNICATION STRATEGY-GAC MOTOR  AL YOUSIF, FATMA AHMED2018Science in MarketingProfessional Masters Project
    THE EFFECT OF PERCEIVED PRIVACY ON CONSUMERS’ BEHAVIORAL INTENTIONS: AN APPLICATION TO RESTAURANT SETTINGS IN QATAR  SHEIK, RANDA2018Science in MarketingMaster Thesis
    QATAR POST MARKET ANALYSIS  AL KUWARI, NOJUD M.2018Science in MarketingProfessional Masters Project
    THE ANTECEDENTS AND CONSEQUENCES OF STUDENT SATISFACTION REDEFINED: A CASE OF QATAR UNIVERSITY  ELMOGHAZY, HADI FAYEZ ABDELHADI2018Science in MarketingMaster Thesis
    AN INTEGRATED MODEL OF HIGHER EDUCATION INSTITUTIONS (HEIS) SERVICE QUALITY: THE CASE OF QATAR UNIVERSITY  LEMINE, MOUNA SIDI2018Science in MarketingMaster Thesis
    The Effects Of Social Media Influencer Attributes On Collaborating Brand Credibility And Advocacy  Al-Qatami, Masa Mustafa J M2019MarketingMaster Thesis
    Examining The Effects Of Parasocial Interaction And Identification With Social Media Influencers On Collaborating Brands  Aljafari, Dalal2019MarketingMaster Thesis
    The Perceived Store Authenticity: A New Retailing Concept  Al-Kilani, Shaymaa M.2019MarketingMaster Thesis
    The Effect Of Message Lexical Concreteness On Customer Inspiration: The Moderating Roles Of Product Category And Regulatory Focus  Sinno, Maha Bilal2019MarketingMaster Thesis
    VALUE BEHIND SAVING AND REUSING SHOPPING BAGS  AYYAD, NADA ALI MOHAMMED2019MarketingMaster Thesis