Browsing Management & Marketing by Title
Now showing items 176-195 of 648
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Differences between Indian Exporters and Non-Exporters of Engineering Consultancy Services
( Sage Publications India Pvt. Ltd , 2011 , Article)Export of engineering consultancy services represents a small but growing portion of India's services exports. This paper seeks to understand major impediments that must be overcome to encourage more Indian professional ... -
The differential and synergistic effects of market orientation and entrepreneurial orientation on hotel ambidexterity
( Elsevier , 2020 , Article)Innovation ambidexterity has surprisingly received limited attention in hospitality research. Using data from 101 Jordanian hotels analyzed with PLS structural equation modeling, this paper reports a double differential ... -
Digital Advertising Creative Processes and Innovation in UK SME Advertising Agencies: An Empirical Investigation of Viral Advertising
( Damietta University , 2021 , Article)Innovation is arguably the largest theme in advertising literature. However, the emergence of E-Marketing has led to an unprecedented level of change in the industry. In an attempt to explore innovation practices and digital ... -
Digital entrepreneurship intentions of Qatar university students motivational factors identification: Digital entrepreneurship intentions
( IGI Global , 2020 , Article)This exploratory study examines the relationship between personality characteristics and contextual factors with their association to the attitudes, the perceived behavioral control, and subjective norms, which determine ... -
Digitally-enabled service transformation in the public sector: The lure of institutional pressure and strategic response towards change
( Elsevier Ltd , 2016 , Article)Digitally-Enabled Service Transformation (DEST) projects in public sector institutions are viewed as a choice of strategic response towards changes in policy. Such transformation can destruct institutional stability and ... -
Digitally-enabled sustainable supply chains in the 21st century: A review and a research agenda
( Elsevier , 2020 , Article)While the potential benefits of integrating digital technologies and supply chain management have been widely reported, less is known concerning the current state-of-the-art literature on big data-driven sustainable supply ... -
Disaster related social media content processing for sustainable cities
( Elsevier , 2021 , Article)The current study offers a hybrid convolutional neural networks (CNN) model that filters relevant posts and categorises them into several humanitarian classifications using both character and word embedding of textual ... -
Do different marketing practices pre-suppose different frames of reference? An exploratory study
( Emerald Group Publishing Ltd. , 2018 , Article)Purpose: The role of managerial assumptions in the formulation of organizational strategies has been well recognized by previous studies, yet in marketing literature, the effect of such imperative on marketing practice ... -
Do general indexes mask sectoral efficiencies?: A multiple variance ratio assessment of Middle Eastern equity markets
( Emerald Group Publishing Limited , 2008 , Article)Purpose - The purpose of the paper is to attempt to shed light on whether the use of general indexes may mask sectoral efficiencies by investigating the random walk (RW) and weak-form efficiency (WFE) hypotheses in the ... -
DO HIGH-PERFORMANCE WORK PRACTICES INDUCE INNOVATIVE WORK BEHAVIOUR? The CASE of the QATARI BANKING SECTOR
( World Scientific , 2021 , Article)Purpose: This paper presents results from an empirical study in the banking sector in Qatar on the impact of high-performance work practices (HPWPs) on employee's innovative work behaviour (IWB). In particular, the study ... -
Do Islamic Ethics Influence Consumers’ Reaction to Advertising Messages of Certain Foods? Tracking Consumers’ Reaction Using fMRI Technology
( Taylor & Francis , 2022 , Article)Ethics have a significant influence on business practices and consumption behavior. This influence is increasing as evidenced in the growing global demand for ethical products, particularly Halal products. We, in this ... -
Do organizations really evolve? The critical link between organizational culture and organizational innovation toward organizational effectiveness: Pivotal role of organizational resistance
( Elsevier , 2022 , Article)In today's global economy, organizational effectiveness and innovation have become top priorities, putting pressure on all businesses worldwide. Therefore, this study aims to explore the impact of organizational culture ... -
Do quality and business excellence models improve quality and operational results in educational organizations? A repeated cross-sectional analysis
( Springer Nature , 2022 , Article)Improving quality and operational practices in education organizations and developing a culture of continuous improvement are crucial yet challenging endeavors because of the complex nature of education organizations. While ... -
Do religion and spirituality matter for hotel workers’ well-being and guests’ happiness? An update of the Attraction-Selection-Attrition theory
( Elsevier , 2021 , Article)Drawing on the Attraction-Selection-Attrition (ASA) theory (Schneider et al., 1995), this paper examines how adhering to religious regulations and offering spiritual facilities may affect hotel workers’ psychological ... -
Do Social Media Marketing Activities Improve Brand Loyalty? An Empirical Study on Luxury Fashion Brands
( springer link , 2023 , Article)This research aims to investigate the impact of social media marketing activities (SMMa) on brand loyalty directly and through mediating variables community engagement and lovemark. To propose a research model, we used the ... -
Does blockchain technology matter for supply chain resilience in dynamic environments? The role of supply chain integration
( Public Library of Science , 2024 , Article)This study aims to empirically investigate the effect of blockchain technology (BCT) adoption on supply chain resilience (SCR), with the mediating role of supply chain integration (SCI) and the crucial effect of environmental ... -
Does brand credibility matter? The case of organic food products
( Emerald Publishing , 2021 , Article)Purpose: This study's main objective is to investigate the influence of brand credibility on the intention to purchase organic food. In addition, this research studies the moderating role of customer ethnocentricity as ... -
Does person–organization spirituality fit stimulate ethical and spiritual leaders: an empirical study in Jordan
( Emerald Publishing , 2020 , Article)Purpose: This paper emphasizes the theoretical relevance that workplace spirituality may add to the person–organization (P-O) fit theory through the examination of a framework that comprises how workplace and self-spirituality ... -
Domains of Living and key demographics: Their impact on luxury consumption behavior of affluent Qataris
( Emerald Group Publishing Ltd. , 2019 , Article)Purpose: The purpose of this paper is to investigate the impact of key demographics (i.e. gender, age, education and income) on the rich Muslim consumers Domains of Living (DoL). DoL were broken down into being, belonging ... -
Domains of privacy and hospitality in Arab Gulf homes
( Emerald Publishing , 2011 , Article)Purpose: The purpose of this paper is to report findings of an ethnographic study of homes in the Arab Gulf country of Qatar. The authors' analysis and contribution focuses on resolving the tension between privacy and ...