Browsing Faculty Contributions by Author "K. Dwivedi, Yogesh"
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How AI encourages consumers to share their secrets? The role of anthropomorphism, personalisation, and privacy concerns and avenues for future research
Kronemann, Bianca; Kizgin, Hatice; Rana, Nripendra; K. Dwivedi, Yogesh ( Emerald Publishing , 2023 , Article)Purpose: This paper aims to explore the overall research question “How can artificial intelligence (AI) influence consumer information disclosure?”. It considers how anthropomorphism of AI, personalisation and privacy ...