Browsing Faculty Contributions by Author "Awwad A.S."
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Enablers of NPD financial performance: The roles of NPD capabilities improvement, NPD knowledge sharing and NPD internal learning
Akroush M.N.; Awwad A.S. ( Emerald Group Publishing Ltd. , 2018 , Article)Purpose: The purpose of this paper is to examine new product development (NPD) financial performance enablers through examining the roles of NPD capabilities improvement, NPD knowledge sharing and NPD internal learning in ... -
The integrated impact of new product and market flexibilities on operational performance: The case of the Jordanian manufacturing sector
Alamro A.S.; Awwad A.S.; Anouze A.L.M. ( Emerald Group Publishing Ltd. , 2018 , Article)Purpose: The purpose of this paper is to investigate and test the relationship between a company?s strategic flexibility, as evidenced by new product development flexibility and market flexibility, and its operational ...