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INSTITUTIONAL ENTREPRENEURSHIP OF EXTENSIBLE BUSINESS REPORTING LANGUAGE (XBRL) IMPLEMENTATION AND ACCOUNTING CHANGE PROCESS: CASE OF QATAR STOCK EXCHANGE
(Accounting, 2022 , Master Thesis)
The main aim of this thesis is to investigate the conditions and processes by which the traditional financial reporting system was replaced by the eXtensible Business Reporting Language (XBRL). This thesis draws on a ...
AN INVESTIGATION OF THE IMPACT OF SOCIAL MEDIA MARKETING ACTIVITIES ON CONSUMERS PURCHASE INTENTION: EXAMINING THE ROLE OF BRAND EQUITY, RELATIONSHIP EQUITY, AND BRAND TRUST IN S-COMMERCE
(Marketing, 2022 , Master Thesis)
This research addresses the great need to explore the different impacts of social media marketing activities on consumers' purchase intention in s-commerce in Qatar, which is less represented in the literature. Accordingly, ...
FACTORS THAT IMPACT USERS' SATISFACTION WHEN USING DIGITAL CONTACT TRACING APP: THE CASE OF EHTERAZ
(Business Administration, 2022 , Master Thesis)
This research aims to investigate the user satisfaction of Ehteraz in Qatar as a unique case study due to the mandatory requirement to download and present to authorities. Individuals in Qatar are excluded from accessing ...
THE EFFECTS OF DTCA ON DRUG PRESCRIPTION IN SAUDI ARABIA
(Business Administration, 2022 , Master Thesis)
This research extends to other studies published in many countries on direct-to-consumer advertising (DTCA) prescription drugs. However, this research focused on the effects of DTCA on prescribing drugs in Saudi Arabia. ...
The Effect Of Achievements On Fans Pride, Team Identification And Sense Of Community And Their Effect On Fans Purchase Intentions: A Comparison Study Between Real Madrid Fans In Madrid And Qatar
(Marketing, 2022 , Master Thesis)
Team identification, pride, and sense of community is generally presented in the literature as an important factor that affects the level of fandom for football fans. In this vein, the present study aims to investigate the ...
THE IMPACT OF ERP SYSTEMS ON MANAGEMENT ACCOUNTING PRACTICES AND PROFESSIONS: THE CASE OF HMC-QATAR
(Accounting, 2022 , Master Thesis)
This thesis explores the impact of enterprise resource planning (ERP) technology on
management accounting practices (MAPs) in the public healthcare sector in Qatar. It aims to understand the effect of this technology on ...
IS LABOR AN IMPORTANT ASPECT OF CORPORATE SOCIAL RESPONSIBILITY FOR TRADE CREDIT: INTERNATIONAL EVIDENCE?
(Finance, 2022 , Master Thesis)
Academics and practitioners have given employee treatment a lot of thought. Fair employee treatment mitigates the conflicts between the firm and its employees, hence increasing employees’ commitment and loyalty toward the ...